Venue – Co – Bank Towers, Thiruvananthapuram
Roles and Responsibilities – Event Collaterals, Venue Arrangement, Stage Design and Documentation.






Some launches change lives. The Mithra 181 Help Line is one of them.
When this vital community resource needed a proper introduction, they called The Event People. We understand that launching public services requires both sensitivity and impact.
Thoughtful Planning for Public Service
This wasn’t just any launch. It introduced a critical helpline to those who need it most. Our approach reflected its importance:
- Close coordination with government officials and stakeholders
- Professional protocol management for attending dignitaries
- Strategic venue selection balancing accessibility and media needs
- Thoughtful stage design reinforcing the Mithra 181 identity
- Crystal-clear audio-visual support for all presentations
Every element communicated care and reliability—exactly what callers would expect from the helpline itself
Amplifying Awareness Through Media
A helpline only works when people know about it. We made sure they would:
- Comprehensive media relations support
- Structured press briefings highlighting the service’s function
- Technical facilities for quality coverage
- Strategic program flow maximizing media potential
Our focus? Clear communication about how Mithra 181 would serve the community.
Seamless Ceremony Execution
On launch day, our team operated with quiet efficiency:
- Perfectly timed program flow
- Smooth coordination of speakers and official moments
- Discreet guest management for officials and community members
- Behind-the-scenes logistical support
This allowed organizers to focus completely on the significance of the moment—introducing a service that would touch countless lives.
Why Choose The Event People
Government initiatives and social impact launches require special handling. Our successful management of the Mithra 181 Helpline launch demonstrates our understanding of:
- Public sector protocols and requirements
- Effective public service communication
- Respectful stakeholder management
- Professional execution that honors important causes
Need to launch a service that makes a difference? Trust The Event People to give it the introduction it deserves.
Contact us to discuss your impactful launch event.
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